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Long-form content
Original data report
Format
An article (featuring original data)
Standout Content Ingredients used
Unique insights
Purpose
Give B2B SaaS marketing leaders data about how most companies set up their marketing departments.
Experimental AMA series (featuring subject-matter experts)
Format
An article
Standout Content Ingredients used
Creative framing
Purpose
Make a regular interview-style article stand out by framing it
as a comic book from a first-person perspective.
A practical article (featuring subject-matter experts)
Format
An article
Standout Content Ingredients used
Unique insights
Purpose
Address an important problem, featuring experts who have solved it for their companies.
What my audience says
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